KR

Kroger Co. is a U.S. grocery retailer that operates supermarkets, multi‑department stores and convenience outlets across roughly 35 states. Its business model blends high‑volume grocery sales with pharmacy services, fuel centers, private‑label products and expanding digital offerings such as online pickup, delivery and a retail media platform that leverages a large loyalty program. It is the largest pure‑play supermarket chain in the United States and ranks among the top grocery retailers, competing with Walmart, Albertsons, Costco and Amazon’s Whole Foods. The company is noted for its extensive store network, data‑driven personalization and diversified alternative‑profit businesses like Kroger Precision Marketing.