ZBRA

Zebra Technologies Corp. designs, manufactures and sells hardware such as barcode and RFID printers, scanners, rugged mobile computers and machine‑vision systems, together with software and managed services that enable automatic identification, data capture and enterprise asset intelligence. It operates in the technology sector, specifically within the automatic identification and data capture (AIDC) and industrial automation markets. The company is a global leader and market‑share holder in its core product categories, serving retailers, manufacturers, logistics providers, healthcare and public‑sector customers worldwide. Its business model combines product sales with recurring software subscriptions and support services, reinforcing its position as a key supplier of frontline workflow solutions.